Maserati Qatar is blazing trails across the cultural landscape by being one of Qatar’s leading corporates to celebrate the World Day for Cultural Diversity, for Dialogue and Development.

At a vibrant event organized by Maserati Qatar, the company brought its entire team together to celebrate diversity, inclusion, dialogue and development; values that the Maserati brand fully supports. The event took place in the Maserati showroom located at the Pearl. The event recognized that Qatar, with its diverse community provides a microcosm of the world. The country possesses a unique demographic, drawing in professionals of countless nationalities who live and work alongside each other, thereby offering a perfect backdrop to promote a globally designated day that celebrates diversity.

At the event, Maserati Qatar’s community of professionals who come from different parts of the globe took pride in displaying elements of their cultures in a range of different ways. From the sharing of information, to food that is exclusive to different lands, languages, customs and diverse cultural practices the employees interacted with each other in a spirit of respect and recognition of uniqueness. It was evident that this first-of-its-kind celebration drew in enthusiastic participation of Maserati Qatar’s entire team. The team used the opportunity not only to showcase their own cultures but also raise their level of awareness of the cultures and customs of their colleagues. The Maserati Qatar team exchanged traditional souvenirs as a memento of the occasion.

Commenting on the event Mr. Charly Dagher General Manager of Maserati Qatar at Alfradan Sports Motors said, “Maserati is a very unique brand. We are distinct and that is one aspect of our appeal. So it’s natural for us to respect uniqueness. When we look at our global workforce, it is made up of countless nationalities who make Maserati what it is. While they are professionals they are also ambassadors of their unique cultures. They each bring in richness and individuality to their roles. This again, is something we value. So to have a globally designated day that promotes diversity and dialog, awareness and respect is something that we are truly happy to engage in”.

Dagher went on to say that through this event, Maserati Qatar has relished the opportunity to raise awareness about the importance of intercultural dialogue, diversity and inclusion. He confirmed that the brand is committed to build a community of individuals focused on supporting diversity with real and every day-life gestures that will improve understanding and promote cooperation among people from different cultures.

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