Jaguar I-PACE Concept will make its European motor show debut at the Geneva Motor Show on 7 March in


The Jaguar I-PACE Concept will make its European motor show debut at the Geneva Motor Show on 7 March in a new colour – Photon Red. The I-PACE Concept car is the start of a new era for Jaguar, previewing the brand’s first-ever electric vehicle. This is a production preview of the Jaguar I-PACE, which will be on the road in 2018.

Jaguar’s engineering and design teams have torn up the rule book to create a bespoke electric architecture, matched with dramatic design. The result is a no-compromise smart, five seat sports car and a performance SUV in one.

Ian Callum, Jaguar Director of Design, said: “The I-PACE Concept is a radical departure for electric vehicles. It represents the next generation of battery electric vehicle design. It’s a dramatic, future-facing design – the product of authentic Jaguar DNA matched with beautiful, premium details and British craftsmanship.

“This isn’t just a concept. It is a preview of a five-seat production car that will be on the road in 2018. This will be Jaguar’s first-ever battery-powered electric vehicle and opens a new chapter in the history of our legendary brand.”

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