AAB conducted the first Ladies event in Lusail International Circuit in collaboration with Grazia magazine and other existing & potential Lexus owners. Guests were chauffeur driven from the W Hotel in West Bay using 6 vehicles that included the Lexus LS, ES & GS hybrid sedans. Upon arrival the female guests that consisted of influencers, social media bloggers & trend setters were welcomed by the acting CEO Mr. R. K. Murugan on behalf of Abdullah Abdulghani & Bros Co. who wished them happy driving.
Mr. Firas Mufti – Senior Marketing Manager Lexus also briefed the attendees about the objective behind the drive: “ Our aim today is to provide our female guests a unique & amazing driving experience where they will push our vehicles to their limits”.
4 models were available to be tested on the track including RCF, LC Hybrid, ES Hybrid and GS 350. A co-driver was available in each car to guide the female drivers on the safety measures of the track and the technological attributes of the vehicle. In the welcome area, the Lexus UX was displayed highlighting its functional benefits and aerodynamic design. The Lexus UX was designed by a woman for women.
Attendees were amazed with how far Lexus has come in the luxury sports segment. The Lexus RC F coupe has been designed for optimum high-speed stability to support outstanding performance. With its superb styling, unprecedented power and handling capabilities, the RC F coupe opens up a new era of Lexus with a car which is distinguished by the purity of its design which connects on visual and visceral levels. The RC F is the world's first front-engine, rear-wheel-drive car to make use of a Torque Vectoring Differential (TVD) for guaranteed levels of extraordinary handling and performance. Power is transferred through a newly calibrated eight-speed transmission. It has wider wheels and tires, an active rear wing, air scoops, cooling ducts and carbon fiber components all of which integrate to deliver the best from Lexus in terms of ‘functional beauty’. The RCF has a 5.0-liter 32-valve V8 engine 471 HP
An electrified hybrid powertrain was developed for the all-new ES. This third powertrain option combines two power sources consisting of a petrol engine and two electric motors, producing 176 hp and 22.5 kg-m of torque and 118 hp and 20.6 kg-m of torque, respectively, delivering a combined system output of 215 hp. This powertrain is also mated to a new hybrid transaxle that provides the lowest fuel consumption value of 22.4km/L, and highest driving performance of this class. The hybrid transaxle offers differential limit torque under certain conditions such as light loads or low rotational speed differences, to help realize excellent straight-line stability against external disturbances as well as steering stability.
The Lexus LC is a flagship coupe which represents the evolution of Lexus as a lifestyle brand that will surprise and delight customers. The car symbolizes the beginning of a new phase for Lexus, which is all about creating greater synergy between engineering and design. The LC makes the strongest statement yet about the brand’s future direction, and is the result of painstaking craftsmanship, attention to detail and an advanced, future-oriented approach to engineering. It’s a car that offers a pleasurable driving experience which enhances the user’s lifestyle.
The GS conveys an enhanced sense of confidence to the driver, with a redesigned chassis and a wide, strong stance that rewards driver participation with crisp and precise handling. The stylish premium sporty Lexus GS350 is powerfully packed with V6 3.5l engine to generate 312 horsepower and 38.3 kg-m torque. Relish the overwhelming driving experience from the 6 speed tiptronic transmission with 4 drive modes - eco, normal, sport, and sport+.
Lexus paved its way in Qatar in 1991 through its relation with AAB the sole distributer for Lexus vehicles in Qatar. The customer is always made first when it comes to Lexus which until today remains the most trusted brand for Qataris due to the great service AAB provides in all levels of the business.