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The new E-Class Family: More intelligent and sportier than ever before





Available now at Nasser Bin Khaled Automobiles



The all-new Mercedes-Benz E class shines with its fascinating design and state-of-the-art features. The car is available now at the showroom of Nasser Bin Khaled Automobiles, the authorised general distributor of Mercedes-Benz in Qatar, on Slawa Road.


With over 14 million models delivered since 1946, the E-Class is the best-selling model series in the history of Mercedes-Benz. It is perceived by many as the "heart of the brand". The tenth generation of the E-Class set trends in 2016 with its clean yet emotionally appealing design, exclusive, high-quality interior and wealth of innovations in driving assistance systems. This emotionally appealing and at the same time intelligent combination is extremely successful: to date, more than 1.2 million customers around the world have bought a current-generation E-Class.





More dynamic design



The enhanced dynamics and the upgrade of the E-Class Sedan are reflected in the model range: the entry-level model already comes with the sporty Avantgarde Line exterior. As a result, the base model of the E‑Class Sedan features a central star at the front for the first time. The new front end with increased chrome content plays a role in the fresh appearance.


The E-Class Sedan features all-LED headlamps as standard. MULTIBEAM LED headlamps including ULTRA RANGE high beam are available as an option. The three new paint colours available as part of the refresh are high-tech silver metallic, graphite grey metallic and mojave silver metallic. The wheel line-up has also been expanded and now includes aero wheels, which also contribute to saving fuel and thus to sustainability.


New upholstery colours and materials upgrade the interior. These include the new colour combinations magma grey/neva grey (Avantgarde), black/nut brown (Exclusive) and magma grey/macchiato beige (Exclusive), and trim in open-pore silver ash wood, burr walnut fondant, brushed aluminium and aluminium with a carbon grain.





Next generation driving assistance systems: better assistance in tailbacks and when parking



The new E-Class Sedan is equipped with the latest Mercedes-Benz driving assistance systems providing cooperative support to drivers. This results in an especially high level of active safety: the E-Class Sedan reacts if the driver does not. The hands-off recognition now works on a capacitive basis, which enhances user-friendliness when driving in semi-automated mode.


As standard, the E-Class Sedan comes with Active Brake Assist, which in many situations is able to use autonomous braking to prevent a collision or mitigate its severity. The system is also able to brake for stationary vehicles and crossing pedestrians at typical city speeds and even to prevent collisions, depending on the situation. As part of the optional Driving Assistance Package, this is now also possible when turning off across the oncoming lane.


Some Intelligent Drive functions can optionally be added to the Driving Assistance Package. They include Active Distance Assist DISTRONIC with route-based speed adjustment, where the E-Class Sedan is now even able to respond to data from LiveTraffic Information.


Active Parking Assist with PARKTRONIC and 360° camera makes it possible to enter and leave parking spaces automatically. The system facilitates the search for and selection of a parking space as well as entering and leaving (if the vehicle was parked automatically) parallel and end-on parking spaces or garages. For the first time, the new E-Class Sedan is able to recognise and use marked areas as parking spaces. The 360° camera transmits an even more realistic image to the media display, which includes an expanded side view. When leaving a parking space, the system is able to warn of traffic crossing behind the vehicle and can apply the brakes in case of doubt.





Even more comfort in the interior: MBUX, ENERGIZING comfort control



The new E-Class Sedan is equipped with the latest generation of the MBUX multimedia system (Mercedes-Benz User Experience). As standard for the region, it includes two large 12.3 inch/31.2 cm screens that are arranged side by side for a widescreen look. The information in the instrument cluster and on the media display is easily legible on the large, high-resolution screens. An emotive presentation with brilliant graphics underlines the comprehensibility of the intuitive control structure.


Depending on mood or to match the particular interior, the user has a choice of four different styles:


  • Modern Classic is a further development of the classic display style in an elegant and light material mix

  • Sport has a high-tech turbine look with decidedly sporty black/yellow contrasts

  • Progressive stages the digital realm in reduced form

  • In the Discreet style, all displays are reduced to only show absolutely necessary information

Other strengths include touchscreen control of the media display as standard and the use of augmented reality technology (optional) for the navigation display when the navigation function is active: a video image of the surroundings is enhanced with helpful navigation information: arrows or house numbers are automatically superimposed directly onto the image in the media display, for example. The system also assists the driver at traffic lights: if the E-Class Sedan is the first car at the lights, the current traffic light situation is superimposed. In this way, this new function is a particular help when there is an unfavourable line of sight to the traffic lights.


The optional MBUX Interior Assistant allows intuitive, natural operation of various comfort and MBUX functions by movement recognition. When a hand approaches the touchscreen or the touchpad on the centre console, the media display changes, and individual elements are highlighted, for example.

























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